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A Smart Packaging
Wake-Up Call?

Here's What CPG Brands Need to Know About Louisiana’s New Mandatory Disclosure Law

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CONSUMER ENGAGEMENT

With a proven enterprise-class QR code platform, marketers around the globe are quickly connecting consumers with engaging experiences that drive brand loyalty, boost customer interaction, and enhance digital campaign performance.

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SMART PACKAGING

Innovative packaging transforms your physical products into a larger digital canvas, providing consumers with complete access to everything from nutritional and ingredient details to regulatory mandates and comprehensive sustainability stories, and more...

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ABOUT US

BERJAYA

A TRUSTED PARTNER

Scanbuy, now part of Kezzler, is a global leader in smart packaging, traceability, and consumer engagement solutions. For over two decades, Scanbuy has empowered brands to connect directly with consumers through QR codes and GS1 Digital Link technology. Together with Kezzler’s pioneering digital traceability platform, we deliver end-to-end solutions that transform packaging into a gateway for trust, transparency, and compliance across the entire value chain.

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OUR FOCUS

Engagement

BERJAYA

Enterprise-class QR platform that leverages innovative and dynamic codes to launch engaging and trackable consumer experiences that create a direct line of communication between brands and consumers.

BERJAYA

Smart Packaging

BERJAYA

End-to-end solution set creating a brand's single source of truth from on-pack activation through to digital product details and brand website integration that provides both consumer transparency and regulatory compliance.

BERJAYA

Traceability

BERJAYA

Comprehensive platform built for product data gathering, structuring, and reporting across the enterprise to drive business value and comply with traceability regulations.

BERJAYA

HOW MOBILE MARKETERS
DRIVE DIGITAL ENGAGEMENT

BERJAYA
ENTERTAINMENT

Create fun and interesting experiences

BERJAYA
SHOPPABLE TV

Connect viewers to e-commerce

BERJAYA
ACQUISITION

Use to acquire new customers

BERJAYA
COUPON/SAVINGS

Promote coupons & product offers

BERJAYA
E-COMMERCE

Inspire product purchase

BERJAYA
CONTESTS

Deliver engaging contests

BERJAYA
APP DOWNLOAD

Link or deep link to mobile app

BERJAYA
INFORMATION/RESEARCH

Provide deeper product information

BERJAYA
MARKETING

Enhance outreach campaigns