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Lex Y. reposted thisLex Y. reposted thisVisibility in search used to mean one thing: ranking on page one. Now it means showing up in the AI Overview. Being cited in ChatGPT. Appearing in Perplexity. Getting pulled into a Google AI answer at exactly the moment a purchase decision is being shaped — with or without a click ever happening. Each of those moments has different signals, different content requirements, different ways to track it. Semrush has two free live sessions this month that cover both sides: 1️⃣ April 23 — Surviving the Zero-Click SERP: Strategies to Drive Revenue When Traffic Drops. With Charlie Merchant (ExposureNinja). → https://lnkd.in/gMxc5HzN, 2️⃣ April 28 — live AMA: how to track your brand across ChatGPT, Perplexity and Google AI → https://bit.ly/3PTwfUo Both are free to attend. See you there!
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Lex Y. shared thisI spend most of my week in meetings and demos talking about "the future of search." And "the future" is moving faster than most of us can keep up with. Our new State of Search report just dropped, and it’s a needed reality check for anyone in Marketing or managing businesses. It bypasses the AI buzzwords and looks at real user behavior across search and browsing. Why I’m sharing this: If you're building a GTM strategy or a product roadmap, you can’t afford to guess where your users are going. Get the report here: https://shr.bi/SVPHOLis
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Lex Y. shared thisRecently spoke with an e-commerce founder who improved schema markup on their new product pages. Those pages are now being cited and ranking at the top in Google AI Mode. They’re now rolling it out across the entire site. On-page optimization isn’t just about Google anymore; it’s how you get cited by AI. 👀 The same fundamentals (titles, structure, clarity) now decide if AI tools surface your content. Want to show up in both Google and AI searches? ➡️ Save this checklist, and read all about each step in our Semrush blog: https://lnkd.in/gPmtFnPU
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Lex Y. shared thisSemrush is officially joining Adobe. Brand visibility is becoming mission-critical as AI, LLMs, and agentic experiences fundamentally transform how customers discover, evaluate, and engage with brands. Excited to be part of building for what discovery actually looks like now! 🔥 Read more 👉 https://shr.bi/rY2romfi
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Lex Y. reposted thisLex Y. reposted thisIt’s official: Semrush has been acquired by Adobe I joined Semrush as CEO to help each and every business grow their online visibility. Joining forces with Adobe is the next step in that journey. By combining our market-leading intelligence with Adobe’s customer experience tools, together we are building the definitive platform for brand visibility in the era of AI search. There’s power in our partnership. We’re bringing together Semrush’s unique leadership in SEO, GEO, and agentic search, with Adobe’s customer experience tools to create a more powerful, integrated offering for marketers so that every brand is found, trusted, and chosen, everywhere search happens. While our scale is growing, our commitment to our customers – from small businesses to global enterprises – continues to be our motivation and mission. This exciting moment is a testament to the entire Semrush team and the culture of excellence we have built together over the last 17 years. And of course, none of this would have been possible without the vision and leadership of our founder Oleg Shchegolev. Brand visibility has never been more critical. Now with Adobe, we’re building the future of the agentic era together. 🚀
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Lex Y. reposted thisLex Y. reposted thisI am proud to share that Apple has chosen Semrush as its enterprise partner for brand visibility. The most valuable brand on earth holds every partner to the same standard it holds itself: uncompromising, precise, and built to last. This is not a logo. It is proof. Proof that the data, the platform, and the team we have built operate at the highest level in the world. The brands that set the standard choose Semrush. See why: https://bit.ly/3ZUA4KN
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Lex Y. reposted thisE x c i t i n g! Looking forward to how our Support team will be challenged to evolve in the near future~Lex Y. reposted thisOpenAI signed Smartly as its first creative adtech partner, continuing its widely anticipated advertising rollout. https://bit.ly/4s2Xn0jOpenAI's new partner wants to build ads that can chat with youOpenAI's new partner wants to build ads that can chat with you
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Lex Y. reposted thisLex Y. reposted thisSemrush ranks on four of G2’s 2026 Best Software Awards lists: 🏆 #20 Best Global Software Companies 🏆 #42 Best Software Products 🏆 #9 Best Marketing & Digital Advertising Software Products 🏆 #13 Best AI Software Products These rankings are powered by verified customer reviews and market presence data. Real feedback. Real impact. Thank you to our customers and partners, your trust and feedback drive everything we build. https://lnkd.in/e52VtDvH.
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Lex Y. reposted thisThe latest State of Search Report from Datos, A Semrush Company and SparkToro I could offer up a summary, but Rand Fishkin does a much better job than I would below. This ones a must read....Battle of the Titans, Google Gemini vs. ChatGPT https://lnkd.in/euCesEQuLex Y. reposted thisThe Q4 2025 State of Search from Datos, A Semrush Company and SparkToro is out! Whole bunch of new data about what's going on in the world of traditional, e-commerce, and AI search usage, with the full year 2025 now available. I cherry-picked a few of the standout trends & data points 👇 (and you can download the full report on their site)
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Lex Y. liked thisLex Y. liked thisMeet us at the Semrush Villa at Cannes Lions 2026! As visibility fragments across agentic, social, and traditional search channels, the brands winning aren't the loudest — they're the ones building the authority and trust that make them findable That's the conversation happening at Cannes Lions this year. And it's one worth having. If you're there, you will get: • A clear view of how your brand shows up across modern search • Direct access to the people shaping what visibility means next • Real conversations on AI, discovery, and where growth is shifting The brands getting ahead of brand visibility are already in the room on June 22–25. And the view’s spectacular btw 😎 Very few spots left: https://lnkd.in/dT9EZuaD #CannesLions2026 #SemrushVilla
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Lex Y. liked thisLex Y. liked thisThe world's leading businesses keep choosing Semrush to power search across all channels. Okta is the latest and one of the most telling yet. When you’re an industry standout like Okta, a business built on enterprise-grade reliability for thousands of global organizations, any partner decision reflects that same rigor. No other platform in the market delivers the combination of billions of datapoints, proven global architecture, workflows built for any complexity. Book a tailored session to see it for yourself https://bit.ly/3ZUA4KN
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Lex Y. liked thisLex Y. liked thisVisibility in search used to mean one thing: ranking on page one. Now it means showing up in the AI Overview. Being cited in ChatGPT. Appearing in Perplexity. Getting pulled into a Google AI answer at exactly the moment a purchase decision is being shaped — with or without a click ever happening. Each of those moments has different signals, different content requirements, different ways to track it. Semrush has two free live sessions this month that cover both sides: 1️⃣ April 23 — Surviving the Zero-Click SERP: Strategies to Drive Revenue When Traffic Drops. With Charlie Merchant (ExposureNinja). → https://lnkd.in/gMxc5HzN, 2️⃣ April 28 — live AMA: how to track your brand across ChatGPT, Perplexity and Google AI → https://bit.ly/3PTwfUo Both are free to attend. See you there!
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Lex Y. liked thisLex Y. liked thisToday, we launched OpenAI for Singapore, our partnership with the Ministry of Digital Development and Information to support Singapore’s National AI Strategy, backed by more than S$300 million. One of the things I hear most often from customers is we know AI matters, but how do we turn it into real work? That’s the part of today’s announcement in Singapore I’m most excited about. A major part of this is our new Applied AI Lab in Singapore, our first outside the United States. Over the next few years, we’ll create more than 200 Singapore-based technical roles and make Singapore one of our global hubs for Forward-Deployed Engineers. That matters because AI adoption is hands-on. It happens when technical teams work closely with customers, understand their hardest problems, and help turn frontier models into workflows, products, and outcomes people use every day. Singapore is exceptionally well positioned for this next phase - strong institutions, clear national ambition, deep enterprise demand, and a builder ecosystem that moves quickly. Grateful to Josephine Teo, Kai Fong Chng, Kiren Kumar, our partners at MDDI, Singapore Economic Development Board (EDB), Ministry of Education, Singapore (MOE), GovTech Singapore, IMDA and across Singapore, and to everyone at OpenAI who helped make this possible. Excited for the work ahead! https://lnkd.in/gF495GJe
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Lex Y. liked thisLex Y. liked thisZero is building the AI-powered zero-click CRM for high-growth companies – automating lead enrichment, buying signal detection, and outreach so GTM teams can focus on selling, not updating records. Founded by the team that scaled Smartly.io to $100M+ ARR. We're excited to welcome Zero as a Community Partner of the Applied AI Conference Berlin on May 28. Spots are limited – apply now (link in the comments) 👇🏼
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Lex Y. liked thisLex Y. liked thisOnce upon a time, exactly a year ago, I left a place I loved. LinkedIn was home for over a decade — the people, the mission, the culture. Leaving was one of the hardest professional decisions I've made. (Though I don’t think any LinkedIn alumni can ever say they really left, with the relationships we get to bring with us <3) At that time, I had looked at AWS and saw a promise of a Day 1 Culture that is customer obsessed, High-Velocity Decision Making at the edge, and a tech stack of products that are world class (even more so now with Quick). But I also saw all the headlines pointing to Amazon as the "big bad wolf". I joined anyway. One year in, here's what I'll say transparently. I see a large organization actively fighting the gravitational inertia of bureaucracy. I see leaders intentionally working to get back to Day 1 because we owe it to our builders. Does intent cascade perfectly from the top? Not always. That's the reality of operating at scale. But here's what keeps me going: I do see pockets of people who live the Day 1 Culture in spite of circumstances. Leaders that tolerate the duplicity and messiness of experimentation — because two attempts at solving a problem is better than zero. And when most doors are two-way, you don't need permission to walk through them — you just need the conviction to try, knowing you can course-correct. I’m experiencing these pockets everywhere. And they remind me why I'm here — not to witness Day 1 Culture, but to bring it to life. Here's to year one 🍷 (And an open call to my impacted LinkedIn fam, if I haven’t yet reached out to you, please know I’m here to help with transitions and referrals) #AWS #Day1Culture #OneYearIn Special kudos to Lisa Tay for betting on me, Jason J L. Jenevie Lee for referring me a year ago and to leap with eyes wide open.
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Lex Y. liked thisLex Y. liked thisMost brands have no idea what AI is saying about them. Last week I presented at #DisruptEd — an event brought together by the brilliant team at SMRS — exploring this challenge for the education sector. But the problem isn't unique to universities. Prospective customers aren't typing keywords anymore. They're asking ChatGPT for recommendations. And ChatGPT is learning from what's written about you, not your website. Most businesses have no idea how they're being portrayed. Or why a competitor keeps getting cited instead. We talked about new metrics, how publications shape brand perception, and what it actually takes to show up — and show up well — in AI-generated answers. As an Imperial Business School alumni, it also felt pretty special to be back in a room full of people passionate about the future of education. ❤️ Huge thank you to Tom Johnson and the SMRS team for the invite — proud to have them as part of Semrush partner programme, and events like this are exactly why. And to every incredible person we met on the day — the conversations were the highlight. Is your brand ready for AI search? 👇 #AISearch #GEO #DigitalMarketing #BrandVisibility #Semrush #Semrush #SemrushEnterprise #SemrushAIO #SMRS #AIVisibility #AIO #AIOptimization #GEO #AEO #AISEO #PartnerMarketing
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Lex Y. liked thisLex Y. liked this🚨 🚨 🚨 🚨 🚨 We're hiring an Enterprise Account Executive based in Saudi Arabia - selling across MEA. We're not a startup finding its footing. We're a rocketship in-flight. We need a closer. Someone who's sold complex deals to enterprise stakeholders, who thrives in ambiguity, and who wants to be the reason a market takes off. If that's you or if you know that person — DM me now. This one won't wait. Justin McClurg Saif Khan Mike Castellani Tommie O'Brien Mayuresh Dhase Bijith Bhaskar Rishabh S. Gautam Jain David Power #Hiring #EnterpriseSales #SaudiArabia #AccountExecutive
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getGTM
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🚨 Manual prospecting is dead. 🚨 It’s time to stop duct-taping tools and start thinking in signals, not spamming. The smartest GTM teams are flipping the script with signal-first, fully automated workflows — stacking intent, enrichment, and outreach into one seamless system. Let’s break it down: ⚡ Engagement intent? Logged. ⚡ Tech stack shifts? Captured. ⚡ New hires at your ICP account? Tagged. ⚡ Website visits, G2 activity, funding rounds? Piped straight in. Platforms like Clay, HubSpot, Sales Navigator, and Wappalyzer don’t just talk to each other — they collaborate using N8N 👉 Automatically enriched, filtered, scored. 👉 Routed to the right email/LinkedIn campaign sequence. 👉 Founders & SDRs alerted in Slack. All without lifting a finger. This isn’t just automation — it’s autonomous GTM. The result? 🧠 Fewer manual tasks. 📈 More pipeline. 🎯 Higher conversion. If you're still stuck in spreadsheet limbo or toggling between 12 tabs — it’s time to modernize. 📅 Ready to streamline your revenue engine? Book a call with GetGTM.ai and see how automation turns signals into sales - https://lnkd.in/dEZUiQCF Rajiv Mukherjee Pinkesh Shah Sean Pinto Chirag B.
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Emery Lim
impact.com • 901 followers
Finally, we have data to prove the affiliate channel WORKS in this region. The standout stats for me? 74% of brands have increased their affiliate investment because of rising costs in other marketing channels and 66% have reported stronger ROAS. Full report is available for download now: https://bit.ly/4qSaeTV Time to start planning for 2027 ;) #affiliatemarketing #performancepartnerships #influencermarketing
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Sarah Yong
Google • 9K followers
Singapore is shifting from #AI pilots to enterprise-wide transformation 🇸🇬 , and enterprises are seeing results. 58% believe integrating #AgenticAI into Customer Service will help improve financial KPIs, and 50% expect to boost customer retention! This report has the essential framework for the Agentic Era, showing leaders how to accelerate impact by embedding #AI into core business functions. Read the full insights 🔗 https://lnkd.in/gXWjvVZk
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Sachin Sharma
LinkedIn • 6K followers
Very frequent conversation nowadays is about 1st Party Signals vs MMMs in B2B Marketing. CRM-linked first-party signals via Conversion APIs and CRM data streams act as leading indicators. Great for near-real-time performance feedback and model training. So campaigns can be adjusted while still in flight and revenue proxies can be easily used for validation. Marketing Mix Modeling is a backward-looking econometric (read probabilistic) analysis. Aim is to evaluate long-term historical spends across channels primarily to guide macro budget allocation. But MMMs and related insights come with lag. Model outputs depend on structural assumptions, including priors - adstock and saturation curves etc. Also they are expensive while CRM-signal-integrations are subsidized by all large platforms. So to keep it simple: sophisticated Marketers need both. CRM-linked signals drive execution efficiency. MMMs inform strategic allocation. Two totally different decision cycles and frameworks.
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Jasmina C.
SDR • 5K followers
Most outreach in APAC gets ignored. Teams send more. Replies don’t follow. The issue isn’t effort. It’s relevance. AI helps with speed. But speed alone doesn’t build interest. What works better? Hybrid SDRs. AI finds the intent. Humans add context, timing, and local nuance. One Singapore SaaS team saw: 4% → 15%+ reply rates. 2.5× more meetings in 3 months. 📈 That’s when outreach starts creating real pipeline — not just activity. If your team is working hard but hearing silence, this is worth a read:
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Nidhima Sharma
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Attention = Retention. Launch strong, close stronger. I recently joined a one-day Sales Enablement workshop in Singapore led by Gregory Anderson, Ph.D. Transformative Leader in Sales & Revenue Enablement. In just a few hours, Dr. Anderson delivered crisp, impactful insights packed with practical value: The Launch → Key Business Requirements → Close for Action framework made presentations both structured and compelling. A balanced message—perspective, benefits, evidence, reasons—connects with customers effectively. Peak attention lies in the first 3–5 and last 2–3 minutes of your talk—so start strong, end strong. To hold attention, keep it simple, concrete, visual, avoid jargon, and tell stories that stick. Thank you,Gregory Anderson, Ph.D. for such a powerful session. I’m inspired to bring these principles into every customer interaction. Thank you, Cris Schiaffino & Carly Stein for facilitating this & making continuous learning and upskilling possible for us at WalkMe #SalesEnablement #CustomerCentric #Storytelling #SalesLeadership
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GetItDoneWith.AI
88 followers
You've got solid traffic in Japan. Your content is decent. But demo requests are low and pipeline isn't moving. The problem probably isn't your product or your messaging. It's that you're asking for the wrong thing at the wrong moment. Japanese enterprise buyers don't book demos when they're curious. They book demos when they've already decided you're worth their time internally - after downloading, reading, and circulating your materials among colleagues without ever talking to you. Most non-Japanese companies design their GTM for one CTA: book a demo. In Japan, that's asking someone to marry you on the first date. I wrote about what this means in practice - and where AI fits in (and where it doesn't). Read the full post → https://lnkd.in/gF-7aNns As always - no fluff, no generic AI takes. Just what I've seen working (and not working) in the Japan market.
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Kevin Downs
Sevalla • 1K followers
Most PMMs spend more time creating enablement decks than making sure sellers use them. The smarter move? • Co-create content with sales from the start • Track what actually gets used in deals • Kill unused assets ruthlessly A smaller, battle-tested library beats a bloated content graveyard. Does anyone see this shameless engagement question… 😉 What’s your system for pruning your sales enablement library? #SalesEnablement #ProductMarketing #B2BMarketing
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Information Security Media Group (ISMG)
124K followers
Most intent data tells you which company is interested. Athena reveals who is ready to buy. Here’s what a marketing leader at a Cloud Email Security provider said after partnering with ISMG 👇 💬 “With ISMG’s leads, we not only see conversions within the quarter, but deal sizes hit $200,000 and ROI reached 12X.” The result: ✔️ 2,786 leads in 2 quarters ✔️ 12X ROI ✔️ Faster deals with Fortune 500 buyers 🔗 Learn more: https://lnkd.in/d_qZrPPy #ISMGBlogs
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Ilya Domarazky🐿️
NetNut Proxy Network • 5K followers
𝗛𝗶𝗴𝗵 𝗯𝗼𝘂𝗻𝗰𝗲 𝗿𝗮𝘁𝗲𝘀 𝗸𝗶𝗹𝗹 𝗲𝗺𝗮𝗶𝗹 𝗱𝗲𝗹𝗶𝘃𝗲𝗿𝗮𝗯𝗶𝗹𝗶𝘁𝘆. 𝘖𝘱𝘵𝘪𝘮𝘪𝘻𝘦 𝘺𝘰𝘶𝘳 𝘈𝘭𝘭𝘣𝘰𝘶𝘯𝘥 𝘚𝘺𝘴𝘵𝘦𝘮 𝘧𝘰𝘳 𝟤𝟢𝟤𝟧. Without clean data, smart enrichment, and a bulletproof outreach flow—prospecting dries up fast. Here’s a proven way to keep pipelines warm and meetings flowing: 🎯 𝗘𝗺𝗮𝗶𝗹 𝗜𝗻𝗳𝗿𝗮𝘀𝘁𝗿𝘂𝗰𝘁𝘂𝗿𝗲 & 𝗗𝗼𝗺𝗮𝗶𝗻 𝗛𝗲𝗮𝗹𝘁𝗵 → Maildoso — Reliable warm-up, reputation monitoring, and inbox placement testing. → Ensure domain rotation, SPF/DKIM/DMARC alignment, and warmup history before any campaign. 🔍 𝗟𝗲𝗮𝗱 𝗗𝗶𝘀𝗰𝗼𝘃𝗲𝗿𝘆 – 𝗟𝗮𝘆𝗲𝗿𝗲𝗱 𝗔𝗽𝗽𝗿𝗼𝗮𝗰𝗵 𝗙𝗶𝗻𝗱 𝗟𝗲𝗮𝗱𝘀 𝗔: → https://lnkd.in/dGudZCSS, [Sales Navigator], ZELIQ – Extract ICP-fit contacts. → Use Persana AI's Chrome scraper to pull enriched data instantly. 𝗙𝗶𝗻𝗱 𝗟𝗲𝗮𝗱𝘀 𝗕: → https://lnkd.in/ddaMz3vH or Common Room – Discover audiences engaging with your content in real time. Perfect for community-led growth. 𝗔𝘂𝗱𝗶𝗲𝗻𝗰𝗲 𝗠𝗮𝘁𝗰𝗵𝗶𝗻𝗴 → https://lnkd.in/dyPTwb7s – Build lookalike company profiles based on existing ideal clients. 𝗘𝗺𝗮𝗶𝗹 𝗙𝗶𝗻𝗱𝗲𝗿 + 𝗩𝗲𝗿𝗶𝗳𝗶𝗰𝗮𝘁𝗶𝗼𝗻 → Icypeas, https://lnkd.in/dbviV3Wb – Extract emails from LinkedIn or company domains. → BounceBan (Verify risky emails without sending messages)] – Real-time catch-all verification via HTTP API. Keeps bounce rate <3% without sending a single email. 𝗗𝗮𝘁𝗮 𝗘𝗻𝗿𝗶𝗰𝗵𝗺𝗲𝗻𝘁 (𝗪𝗮𝘁𝗲𝗿𝗳𝗮𝗹𝗹 𝗠𝗲𝘁𝗵𝗼𝗱) → 𝗣𝗲𝗿𝘀𝗮𝗻𝗮 𝗔𝗜 – Merge multiple data layers: LinkedIn, company tech stack, firmographics. All in one pipeline. 𝗢𝘂𝘁𝗯𝗼𝘂𝗻𝗱 𝗖𝗵𝗮𝗻𝗻𝗲𝗹𝘀 → https://lnkd.in/dz2U8gig – For scalable, cold email automation. → L𝗮 𝗚𝗿𝗼𝘄𝘁𝗵 𝗠𝗮𝗰𝗵𝗶𝗻𝗲 – Blend email & LinkedIn into one journey. (Multichannel = higher reply rates.) 𝗔𝗱𝗱 𝗣𝗲𝗿𝘀𝗼𝗻𝗮𝗹𝗶𝘇𝗲𝗱 𝗩𝗶𝗱𝗲𝗼 → Sendspark – Custom AI videos to include in follow-ups. Converts attention into meetings. 𝗣𝗼𝘀𝘁-𝗠𝗲𝗲𝘁𝗶𝗻𝗴 𝗜𝗻𝘁𝗲𝗹𝗹𝗶𝗴𝗲𝗻𝗰𝗲 → https://lnkd.in/dBKibjd3 – Pull out buyer signals and insights from sales calls. 𝗣𝗿𝗼𝘅𝘆 𝗟𝗮𝘆𝗲𝗿 𝗳𝗼𝗿 𝗦𝗰𝗮𝗹𝗮𝗯𝗹𝗲 𝗢𝗽𝘀 → https://lnkd.in/dWnmwskZ – For stable, high-speed, residential proxies when scraping, enriching, or automating at scale. Seamless integration with scraping tools, and built for high uptime and IP diversity.
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Katlextech
3 followers
🎯 Most GTM strategies don't fail because of bad marketing or engineering. They fail in the gap between teams, where product intent gets lost in translation. ICP tells you who and why. It says nothing about what to build or how to build it. Jumping straight from customer insights to development results in features that technically work but miss the point. The missing link? PRD as a translation layer — not documentation, but alignment infrastructure. From ICP to shipped product without losing the signal → https://lnkd.in/eDm8AeEW
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Caroline Muallem
Cloudinary • 1K followers
If you’re scaling content globally, you’ve probably felt it: image storage costs add up fast, and quality issues start creeping in when volumes explode. We see this challenge all the time. It’s exactly what Mediacorp Pte Ltd was facing before moving to dynamic transformations and modern formats with Cloudinary. The result? A 38% reduction in hosting costs, improved image quality across channels, and automated high-volume workflows that freed up their team. You shouldn’t have to choose between cost efficiency and visual performance. Full story here: https://okt.to/1NsqKk
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Journal of Association for Information Systems
5K followers
Our November 2025 issue article: “Too Big to Cooperate with a Platform? Effects of Loyal Customer Base and Commission Rate on Seller’s Channel Choices" by Danyu Liang - Tianjin University, Haiyang Feng - Tianjin University, Xinxue (Shawn) Qu - University of Notre Dame, Nan Feng - Tianjin University and Minqiang Li - Tianjin University is available for download – “#Online #platforms have become an important #channel for sellers to reach potential customers. Although small sellers rely on platforms as their main market channel, large sellers who have direct channels and have #loyal #customer #bases, may not have an incentive to sell on online platforms. We develop a #game-#theoretic #model with an online platform and two sellers that differ in size and sell substitutable products. Comparing equilibria under cooperation and non-cooperation cases, we found that high-value products might be sold at a lower price under non-cooperation, but cooperation between the large seller and the platform can correct this product value-price mismatch. More importantly, the platform’s and large seller’s loyal customer bases and the platform’s commission rate influence the unilateral or joint (with transfer payment) incentive to cooperate. The large seller’s incentive to cooperate can be explained by expanded market coverage or reduced price competition. As its direct channel advantage increases, the large seller’s incentive to cooperate first diminishes, driven by the cannibalization effect resulting from #price #consistency, but is then enhanced due to the market expansion effect. However, if the smaller seller responds aggressively, both the platform and the large seller may lose their incentives to cooperate as the platform’s loyal customer segment expands. Cooperation, however, can reduce price competition when the commission rate is moderate and the platform’s loyal customer segment is small, thus leading to a win-win-win outcome, benefiting the platform as well as the two sellers.” https://lnkd.in/eb76Ne72 https://lnkd.in/g6-eN5pz #JAIS #IS #research #informationsystems #mis #InformationSystems #OnlinePlatform #ChannelCompetition #ChannelCooperation #LoyalCustomerBase #PriceConsistency #GameTheory
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SDR
3K followers
80% of APAC outreach gets ignored. 😱 Most SDR emails never get replies. Hard truth. Hybrid SDRs fix this. AI + human touch. Real-time intent signals. Replies jump 10–20%. Singapore SaaS case: 4% → 15%+ reply rates in 3 months. 2.5× more meetings. 🚀 Humans add context, cultural nuance, adapt messaging. AI alone can’t do this. Curious, what’s your team’s current reply rate? Tried hybrid SDRs yet? Read full playbook → https://lnkd.in/dSJ2tusG Sources: SDR HubSpot Gartner Forrester Outreach Instantly.ai #sdrsg #B2BSales #LeadGeneration #SalesDevelopment #OutsourcedSDR #APACSales #HybridSDR #SalesStrategy #PipelineGrowth
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13 Comments -
Jason Johns
Cloudinary • 3K followers
If you’re scaling content globally, you’ve probably felt it: image storage costs add up fast, and quality issues start creeping in when volumes explode. We see this challenge all the time. It’s exactly what Mediacorp Pte Ltd was facing before moving to dynamic transformations and modern formats with Cloudinary. The result? A 38% reduction in hosting costs, improved image quality across channels, and automated high-volume workflows that freed up their team. You shouldn’t have to choose between cost efficiency and visual performance. Full story here: https://okt.to/fEvw32
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Angelo Feltrin
Fixposition • 12K followers
AI in Prospect Qualification – Stop Wasting Time I’ve recently been reviewing how AI-driven lead scoring tools like HubSpot’s predictive model and #MadKudu help qualify leads before any human touchpoint. It’s cut down wasted effort and helped focus on the right accounts faster. How do you know which leads are most likely to close? Instead of gut feelings, AI now uses: - Behavioral data (website visits, email clicks) - Firmographics (company size, industry) - Past win patterns 74% of top-performing sales orgs say AI improves lead prioritization (McKinsey, 2023), and that number is only increasing. These insights help assign scores and segment leads so reps spend more time on real buyers, not window-shoppers. How are you qualifying leads today, manually, rules-based, or AI-powered? #SalesTech #LeadScoring
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