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Lex Y. reposted thisLex Y. reposted thisVisibility in search used to mean one thing: ranking on page one. Now it means showing up in the AI Overview. Being cited in ChatGPT. Appearing in Perplexity. Getting pulled into a Google AI answer at exactly the moment a purchase decision is being shaped — with or without a click ever happening. Each of those moments has different signals, different content requirements, different ways to track it. Semrush has two free live sessions this month that cover both sides: 1️⃣ April 23 — Surviving the Zero-Click SERP: Strategies to Drive Revenue When Traffic Drops. With Charlie Merchant (ExposureNinja). → https://lnkd.in/gMxc5HzN, 2️⃣ April 28 — live AMA: how to track your brand across ChatGPT, Perplexity and Google AI → https://bit.ly/3PTwfUo Both are free to attend. See you there!
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Lex Y. shared thisI spend most of my week in meetings and demos talking about "the future of search." And "the future" is moving faster than most of us can keep up with. Our new State of Search report just dropped, and it’s a needed reality check for anyone in Marketing or managing businesses. It bypasses the AI buzzwords and looks at real user behavior across search and browsing. Why I’m sharing this: If you're building a GTM strategy or a product roadmap, you can’t afford to guess where your users are going. Get the report here: https://shr.bi/SVPHOLis
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Lex Y. shared thisRecently spoke with an e-commerce founder who improved schema markup on their new product pages. Those pages are now being cited and ranking at the top in Google AI Mode. They’re now rolling it out across the entire site. On-page optimization isn’t just about Google anymore; it’s how you get cited by AI. 👀 The same fundamentals (titles, structure, clarity) now decide if AI tools surface your content. Want to show up in both Google and AI searches? ➡️ Save this checklist, and read all about each step in our Semrush blog: https://lnkd.in/gPmtFnPU
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Lex Y. shared thisSemrush is officially joining Adobe. Brand visibility is becoming mission-critical as AI, LLMs, and agentic experiences fundamentally transform how customers discover, evaluate, and engage with brands. Excited to be part of building for what discovery actually looks like now! 🔥 Read more 👉 https://shr.bi/rY2romfi
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Lex Y. reposted thisLex Y. reposted thisIt’s official: Semrush has been acquired by Adobe I joined Semrush as CEO to help each and every business grow their online visibility. Joining forces with Adobe is the next step in that journey. By combining our market-leading intelligence with Adobe’s customer experience tools, together we are building the definitive platform for brand visibility in the era of AI search. There’s power in our partnership. We’re bringing together Semrush’s unique leadership in SEO, GEO, and agentic search, with Adobe’s customer experience tools to create a more powerful, integrated offering for marketers so that every brand is found, trusted, and chosen, everywhere search happens. While our scale is growing, our commitment to our customers – from small businesses to global enterprises – continues to be our motivation and mission. This exciting moment is a testament to the entire Semrush team and the culture of excellence we have built together over the last 17 years. And of course, none of this would have been possible without the vision and leadership of our founder Oleg Shchegolev. Brand visibility has never been more critical. Now with Adobe, we’re building the future of the agentic era together. 🚀
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Lex Y. reposted thisLex Y. reposted thisI am proud to share that Apple has chosen Semrush as its enterprise partner for brand visibility. The most valuable brand on earth holds every partner to the same standard it holds itself: uncompromising, precise, and built to last. This is not a logo. It is proof. Proof that the data, the platform, and the team we have built operate at the highest level in the world. The brands that set the standard choose Semrush. See why: https://bit.ly/3ZUA4KN
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Lex Y. reposted thisE x c i t i n g! Looking forward to how our Support team will be challenged to evolve in the near future~Lex Y. reposted thisOpenAI signed Smartly as its first creative adtech partner, continuing its widely anticipated advertising rollout. https://bit.ly/4s2Xn0jOpenAI's new partner wants to build ads that can chat with youOpenAI's new partner wants to build ads that can chat with you
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Lex Y. reposted thisLex Y. reposted thisSemrush ranks on four of G2’s 2026 Best Software Awards lists: 🏆 #20 Best Global Software Companies 🏆 #42 Best Software Products 🏆 #9 Best Marketing & Digital Advertising Software Products 🏆 #13 Best AI Software Products These rankings are powered by verified customer reviews and market presence data. Real feedback. Real impact. Thank you to our customers and partners, your trust and feedback drive everything we build. https://lnkd.in/e52VtDvH.
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Lex Y. reposted thisThe latest State of Search Report from Datos, A Semrush Company and SparkToro I could offer up a summary, but Rand Fishkin does a much better job than I would below. This ones a must read....Battle of the Titans, Google Gemini vs. ChatGPT https://lnkd.in/euCesEQuLex Y. reposted thisThe Q4 2025 State of Search from Datos, A Semrush Company and SparkToro is out! Whole bunch of new data about what's going on in the world of traditional, e-commerce, and AI search usage, with the full year 2025 now available. I cherry-picked a few of the standout trends & data points 👇 (and you can download the full report on their site)
Lex Y. commented on a post
3mo
Well deserved Nadia! Congrats!!
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Lex Y. liked thisLex Y. liked thisMeet us at the Semrush Villa at Cannes Lions 2026! As visibility fragments across agentic, social, and traditional search channels, the brands winning aren't the loudest — they're the ones building the authority and trust that make them findable That's the conversation happening at Cannes Lions this year. And it's one worth having. If you're there, you will get: • A clear view of how your brand shows up across modern search • Direct access to the people shaping what visibility means next • Real conversations on AI, discovery, and where growth is shifting The brands getting ahead of brand visibility are already in the room on June 22–25. And the view’s spectacular btw 😎 Very few spots left: https://lnkd.in/dT9EZuaD #CannesLions2026 #SemrushVilla
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Lex Y. liked thisLex Y. liked thisThe world's leading businesses keep choosing Semrush to power search across all channels. Okta is the latest and one of the most telling yet. When you’re an industry standout like Okta, a business built on enterprise-grade reliability for thousands of global organizations, any partner decision reflects that same rigor. No other platform in the market delivers the combination of billions of datapoints, proven global architecture, workflows built for any complexity. Book a tailored session to see it for yourself https://bit.ly/3ZUA4KN
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Lex Y. liked thisLex Y. liked thisVisibility in search used to mean one thing: ranking on page one. Now it means showing up in the AI Overview. Being cited in ChatGPT. Appearing in Perplexity. Getting pulled into a Google AI answer at exactly the moment a purchase decision is being shaped — with or without a click ever happening. Each of those moments has different signals, different content requirements, different ways to track it. Semrush has two free live sessions this month that cover both sides: 1️⃣ April 23 — Surviving the Zero-Click SERP: Strategies to Drive Revenue When Traffic Drops. With Charlie Merchant (ExposureNinja). → https://lnkd.in/gMxc5HzN, 2️⃣ April 28 — live AMA: how to track your brand across ChatGPT, Perplexity and Google AI → https://bit.ly/3PTwfUo Both are free to attend. See you there!
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Lex Y. liked thisLex Y. liked thisToday, we launched OpenAI for Singapore, our partnership with the Ministry of Digital Development and Information to support Singapore’s National AI Strategy, backed by more than S$300 million. One of the things I hear most often from customers is we know AI matters, but how do we turn it into real work? That’s the part of today’s announcement in Singapore I’m most excited about. A major part of this is our new Applied AI Lab in Singapore, our first outside the United States. Over the next few years, we’ll create more than 200 Singapore-based technical roles and make Singapore one of our global hubs for Forward-Deployed Engineers. That matters because AI adoption is hands-on. It happens when technical teams work closely with customers, understand their hardest problems, and help turn frontier models into workflows, products, and outcomes people use every day. Singapore is exceptionally well positioned for this next phase - strong institutions, clear national ambition, deep enterprise demand, and a builder ecosystem that moves quickly. Grateful to Josephine Teo, Kai Fong Chng, Kiren Kumar, our partners at MDDI, Singapore Economic Development Board (EDB), Ministry of Education, Singapore (MOE), GovTech Singapore, IMDA and across Singapore, and to everyone at OpenAI who helped make this possible. Excited for the work ahead! https://lnkd.in/gF495GJe
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Lex Y. liked thisLex Y. liked thisZero is building the AI-powered zero-click CRM for high-growth companies – automating lead enrichment, buying signal detection, and outreach so GTM teams can focus on selling, not updating records. Founded by the team that scaled Smartly.io to $100M+ ARR. We're excited to welcome Zero as a Community Partner of the Applied AI Conference Berlin on May 28. Spots are limited – apply now (link in the comments) 👇🏼
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Lex Y. liked thisLex Y. liked thisOnce upon a time, exactly a year ago, I left a place I loved. LinkedIn was home for over a decade — the people, the mission, the culture. Leaving was one of the hardest professional decisions I've made. (Though I don’t think any LinkedIn alumni can ever say they really left, with the relationships we get to bring with us <3) At that time, I had looked at AWS and saw a promise of a Day 1 Culture that is customer obsessed, High-Velocity Decision Making at the edge, and a tech stack of products that are world class (even more so now with Quick). But I also saw all the headlines pointing to Amazon as the "big bad wolf". I joined anyway. One year in, here's what I'll say transparently. I see a large organization actively fighting the gravitational inertia of bureaucracy. I see leaders intentionally working to get back to Day 1 because we owe it to our builders. Does intent cascade perfectly from the top? Not always. That's the reality of operating at scale. But here's what keeps me going: I do see pockets of people who live the Day 1 Culture in spite of circumstances. Leaders that tolerate the duplicity and messiness of experimentation — because two attempts at solving a problem is better than zero. And when most doors are two-way, you don't need permission to walk through them — you just need the conviction to try, knowing you can course-correct. I’m experiencing these pockets everywhere. And they remind me why I'm here — not to witness Day 1 Culture, but to bring it to life. Here's to year one 🍷 (And an open call to my impacted LinkedIn fam, if I haven’t yet reached out to you, please know I’m here to help with transitions and referrals) #AWS #Day1Culture #OneYearIn Special kudos to Lisa Tay for betting on me, Jason J L. Jenevie Lee for referring me a year ago and to leap with eyes wide open.
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Lex Y. liked thisLex Y. liked thisMost brands have no idea what AI is saying about them. Last week I presented at #DisruptEd — an event brought together by the brilliant team at SMRS — exploring this challenge for the education sector. But the problem isn't unique to universities. Prospective customers aren't typing keywords anymore. They're asking ChatGPT for recommendations. And ChatGPT is learning from what's written about you, not your website. Most businesses have no idea how they're being portrayed. Or why a competitor keeps getting cited instead. We talked about new metrics, how publications shape brand perception, and what it actually takes to show up — and show up well — in AI-generated answers. As an Imperial Business School alumni, it also felt pretty special to be back in a room full of people passionate about the future of education. ❤️ Huge thank you to Tom Johnson and the SMRS team for the invite — proud to have them as part of Semrush partner programme, and events like this are exactly why. And to every incredible person we met on the day — the conversations were the highlight. Is your brand ready for AI search? 👇 #AISearch #GEO #DigitalMarketing #BrandVisibility #Semrush #Semrush #SemrushEnterprise #SemrushAIO #SMRS #AIVisibility #AIO #AIOptimization #GEO #AEO #AISEO #PartnerMarketing
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Lex Y. liked thisLex Y. liked this🚨 🚨 🚨 🚨 🚨 We're hiring an Enterprise Account Executive based in Saudi Arabia - selling across MEA. We're not a startup finding its footing. We're a rocketship in-flight. We need a closer. Someone who's sold complex deals to enterprise stakeholders, who thrives in ambiguity, and who wants to be the reason a market takes off. If that's you or if you know that person — DM me now. This one won't wait. Justin McClurg Saif Khan Mike Castellani Tommie O'Brien Mayuresh Dhase Bijith Bhaskar Rishabh S. Gautam Jain David Power #Hiring #EnterpriseSales #SaudiArabia #AccountExecutive
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