My quiz turned into my best lead magnet — new emails land in my funnel while I sleep.
RooQuiz · Quiz funnels for coaches & creators
Quizzes that turnvisitors into clients
Point your results at your booking link and publish — leads start coming in. Lead capture, share cards, embeds, and funnel analytics are built in.
- Quiz builder
- Converting result pages
- Lead pipeline
- Bookings
- Integrations
Quick answer
RooQuiz is a lightweight quiz platform for coaches and creators: pick a template, point the result page at your offer or booking link, and publish. Lead capture, result-page CTAs, website embeds and funnel analytics are built in.
HOW IT WORKS
Three steps to your first lead
No setup call, no rebuild. Pick a template, point the result at your offer, publish.
01
Pick a template
Coach-tested quizzes for fitness, money, wellness, leadership and more — or start from a blank canvas.
02
Point the result at your offer
Set one CTA for every result, or give a score band or outcome type its own: a booking slot, a download, a checkout link.
03
Publish anywhere
Share a link or QR code, or embed it in your site. Every submission lands in your lead pipeline.
COACH QUIZ TEMPLATES
Browse all templates Start from a template that already works.
Ready-to-launch lead-magnet quizzes for the most popular coaching niches.
Fitness coaching
What's your fitness personality?
Match clients to a workout style that sticks — and capture every lead.
Financial coaching
What's your money personality?
Reveal how clients relate to money and turn insight into booked calls.
Wellness coaching
Are you burning out?
A burnout scorecard that surfaces stressed clients ready for support.
Leadership coaching
Discover your leadership style.
Reveal each leader's archetype and open the door to a coaching conversation.
THE WHOLE PICTURE
From the first question to the booked call
RooQuiz isn't only a quiz builder. Build the assessment, turn the result page into your pitch, work the leads it captures, and let people book you — all in one place.
01 · Build
One builder for every quiz you want to make
Start from a template or a blank canvas, drag questions into place, and watch the live preview update as you type.
- Pick a goal, not a formatPersonality quizzes, product and course finders, assessments, level tests, trivia challenges or AI-written reports — pick what you want to make and RooQuiz sets up the scoring for you.
- 16 question types and logicChoice, rating, ordering, date and more — with conditional show-and-hide rules between questions.
- Or let an AI agent build itConnect Claude or any MCP client and have it create the quiz, add questions and wire up the report.
What do you want to make?
- Personality quiz"Which one are you?" — made to be shared
- Product or course finderMatch each person to what fits them
- AssessmentReadiness, health check or maturity score
- Level testPlacement and skill checks
- Trivia challengeA fun knowledge quiz people compete on
- AI personal reportAI writes each person their own report
02 · Convert
The result page is the sales page
Every submission gets a report — and every report can point at the next step, whether that is a booked call, a download or a subscription.
- A different CTA per resultSet one button for every result, then give a score band or outcome type its own wherever the offer should change with the answers.
- Book the call right thereYour Cal.com booking page opens right on the result page, with the respondent's name and email already filled in.
- Made to be sharedA downloadable result card, six share channels and an automatic result email — every link tagged so you can see what comes back.
03 · Capture
Every submission becomes a lead you can actually work
Not a CSV you export and forget — a pipeline that lives next to the quiz, with stages, owners and a full history per person.
- List and board, same dataScan the table when you want density, drag cards across stages when you want momentum.
- Stages, owners, tags, commentsName your own stages, assign a teammate, tag and annotate — with the full activity trail on every person.
- Saved views and respondent profilesKeep the filter combinations you use every day, plus a directory of everyone who has ever answered.
04 · Operate
Publish it, plug it in, and watch the funnel
Get the quiz in front of people, push the data where your team already works, and find out exactly where the funnel leaks.
Cal.com bookings
Respondents book on your Cal.com page from their result. Connect Cal.com and each booking lands on the lead it came from.
Connect your stack
Email, HMAC-signed webhooks, Slack, Zapier and Kit, scoped to the quizzes you choose.
See where people drop
A conversion funnel with drop-off points, submission trends and per-question answer distribution.
Native Slack delivery — or, on Pro, pipe submissions anywhere via webhook
SlackKitZapierCal.comWebhookEmail
TESTIMONIALS
Loved by coaches & creators
See how they turn quizzes into booked clients.
The result shows exactly where a client is stuck, and the CTA books them straight into a discovery call.
My personality quiz gets shared everywhere, and every result doubles as a new lead.
A two-minute burnout scorecard shows clients where they stand and what to change first.
A 'which one fits you' quiz guides shoppers to the right plan and lifts our conversion rate.
FAQ
Questions before you start
Is the free plan really free?
Yes. Unlimited quizzes, unlimited responses, Slack, email and Cal.com connectors, no credit card. Pro is for custom branding, your own domain and Webhook, Zapier and Kit connectors.
How long does it take to launch?
Minutes if you start from a template — pick one, swap the copy, point the result at your link, publish.
Can I put a quiz on my own site?
Yes. Share a link or QR code, or embed it inline or as a popup — the embed resizes itself to the host page. It works with any site builder.
What kinds of quizzes can I make?
Personality quizzes, product or course finders, assessments, level tests, trivia challenges and AI personal reports. Pick what you want to make and RooQuiz sets up the scoring behind it: right answers, points by dimension, or result types. Or skip scoring entirely with an AI quiz that writes every respondent a personal report.
Can people book a call from the result page?
Yes. Add your Cal.com booking link to the result page and respondents book right after reading their result, with their name and email prefilled. Connect Cal.com to see each booking on the lead it came from.
Can I remove RooQuiz branding?
Yes, on Pro — along with your own domain and custom branding across the quiz and the result page.
GET STARTED WITH ROOQUIZ TODAY
Publish your first quiz free.
Unlimited quizzes, unlimited responses, no credit card. Upgrade to Pro when you need custom branding and your own domain.
