The #RetailMedia Impact Summit agenda is growing.
New sessions cover:
✈️ Travel Media
🛍️ Merchant buy-in
📈 Non-endemic growth
🤖 AI & agentic commerce
Plus, more speakers have joined the line-up.
📅 7 Oct | Amsterdam
See the agenda 👉
IAB Europe
@IABEurope
IAB Europe is the European-level association for the digital marketing and advertising ecosystem.
- Heading to #DMEXCO2026? So are we 👋 IAB Europe will be in Cologne for: 📊 Dr. Daniel Knapp on what’s driving Europe’s €131bn+ digital ad market 🤖 Our AI & agentic web masterclass 🤝 Meetings with the IAB Europe team 📅 23–24 Sept Attending? Come and find us 👉
- €34bn tells you how big video advertising has become in Europe. What’s happening underneath that number is just as interesting. Social video was the fastest-growing format in this year’s AdEx Benchmark. Programmatic continued moving towards video. And advertising-funded
- Curated marketplaces can make programmatic supply easier to buy. But you still need to know what’s happening underneath. Inventory, signals, fees, data provenance, measurement, control. Our recently published Guide to Curation looks at how it all fits together in practice.
- Somewhere in Europe, a campaign your team will be talking about next year has already been made. On 8th October, we find out which ones. 🏆 Join us in Amsterdam as the MIXX Awards Europe 2026 winners are revealed live. 📍 Felix Meritis, Amsterdam 🎟️ bit.ly/4gryJE1
