TrustRadius

The five most-rated and reviewed products on TrustRadius in 2025 had the following number of total ratings and reviews: Miro — 1,326 Slack — 974 Dropbox — 970 Microsoft 365  — 870 Microsoft Teams — 773 In this AI-driven research environment, depth is what determines how a product shows up when buyers ask ChatGPT, Perplexity, or Google AI Overviews for a recommendation. Review volume and quality are now a visibility strategy. Learn more about our reviews, review moderation, and the future of customer voice: https://lnkd.in/guw5GgbB

GEO is not a passing trend. It marks a lasting shift in how software buyers discover, research, and decide. The brands that don't actively shape their presence across trusted sources risk letting algorithms (or competitors) define their story. But, GEO isn't about gaming AI. It's about giving it what it's already looking for: - Authentic customer voices - Consistent messaging - Content that answers the questions your buyers are actually asking A review-rich, buyer-aligned content ecosystem creates an organic path to visibility in AI-driven discovery. When generative engines summarize your category, your differentiators should be leading the narrative. Our guide walks through exactly how to build that foundation:

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Only 53.7% of submitted reviews were published in 2025 on TrustRadius 🤯 That number tells you something important about what ends up on the platform... Quality isn't a filter. It's the foundation. The report highlights reviews on our platform, our moderation process, and the future of reviews. In 2025, the TrustRadius platform received 15 million crawl requests per month from ChatGPT, Google, Meta, and Perplexity. That number is growing every month. The content that passes our moderation bar doesn't just help human buyers navigate decisions. It becomes the source material LLMs draw from when buyers ask AI for software recommendations. Read the full report: https://lnkd.in/guw5GgbB

Our 2026 Review Quality Report is out, and this Trust Trends dives into the findings. The big theme: as AI becomes a primary research tool for software buyers, review quality and authenticity matters more than it ever has. LLMs don't aggregate star scores. They read the text. The depth, authenticity, and specificity of a review shapes how a product shows up when a buyer asks AI for a recommendation. Read this month's newsletter to see what that means for vendors trying to earn visibility, and for buyers trying to get answers they can actually trust.

When you’re making a major software purchase for your company, you need to know if there's something better out there. Settling for 'good enough' can be an expensive mistake. That's why savvy buyers use first-hand user reviews to vet their top choice AND to find and compare high-quality competitors. TrustRadius is dedicated to providing the review quality that informs those critical decisions, helping you move past the fear of missing out on the optimal solution. Have you discovered an unexpected alternative product through reviews before?

GEO isn't one tactic. It's a system, and for software platforms, it rests on four pillars: 1. Build a content foundation AI can understand and trust: Mid-funnel content like comparisons, pricing guides, and use-case pages gives generative engines the structured, buyer-focused signals they need to recommend you. 2. Incorporate UGC and review signals across your ecosystem: Verified reviews aren't just a sales tool anymore. They're the proof points that generative engines use to validate brand claims and balance competing narratives. 3. Map your product to its category and use cases: Generative engines rely on entity associations — the contextual links between products, categories, and buyers. If those links aren't clear and consistent, you disappear. 4. Consistently feed AI the right information: Engines triangulate your brand story from multiple sources. If your messaging conflicts across channels, they'll construct a narrative you didn't intend. Get all four right, and you stop being a gap in the AI's knowledge, and start being its go-to recommendation. Find out how in our GEO guide:

When you're researching B2B technology products, finding options isn't the hard part. Making sense of them is. Buyers need more than a feature checklist. They need rich, detailed descriptions that make it genuinely easy to compare products and understand what actually fits their needs, long before they commit. That's what separates a good review platform from a great one: the depth that turns a long list of options into a clear, confident decision. If you’re looking for a new technology product, you can compare features, pricing, reviews, and more on TrustRadius: https://lnkd.in/gfb8YYmW

Generative engines don't just look at what’s being said about your brand. They look at how it's said and where. The signals they use to decide whether to surface your platform: ✔️ Depth and authenticity: Experience-based content and detailed analysis outperform generic, thin copy ✔️ Source authority: Verified third-party platforms (like ours) carry more weight than vendor blogs ✔️ Clear structure: Lists, FAQs, pricing tables, and comparisons are easier to parse and cite ✔️ Recency and cross-reference: Freshly updated content that's referenced from multiple places signals relevance; stale content gets deprioritized Together, these factors determine whether generative engines surface your platform, and how they describe it when they do. The good news: many of these signals are already within your control. Here's how to strengthen them: https://lnkd.in/gGuPhXNE

Being Top Rated on our platform is a sign that your business prioritizes and appreciates real customer voices. It’s more than a badge. It's a trust signal. Here’s why:  1️⃣ Being based on verified, authentic reviews means buyers know you’re the real deal.  2️⃣ The badge  It sends a clear message to buyers: This is a product you can count on.  3️⃣ Winning has never been influenced by analyst opinion or status as a TrustRadius customer. If you want to stand out, earning the Top Rated Award is one of the best ways! We’re accepting review submissions until April 26. Check your progress in the vendor portal: https://lnkd.in/gX2neb53