ARCHIVE:
Victory Lab
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Project Dreamcatcher
How cutting-edge text analytics can help the Obama campaign determine voters’ hopes and fears.
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Anatomy of a Narrow Victory
Five years in the making, Romney’s Iowa win took a lot more than money.
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The 12 Kinds of Undecided Voters
Liars, haters, mavens, know-nothings, bandwagon riders, and other kinds of voters who just can’t make up their minds.
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“Likely Voters” Lie
Why private campaign polls get such different results from public media polls.
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Searching for the Mormon Haters
To win Iowa, Mitt Romney needs to find new supporters. But first he needs to figure out which voters to ignore completely.
