Newt Gingrich: I crossed the line

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Newt Gingrich speaks with the media during a Spartanburg County GOP luncheon in Spartanburg, South Carolina January 11, 2012. | Reuters

Gingrich admitted he’s created an impression that he was echoing Democratic rhetoric. | Reuters

SPARTANBURG, S.C. — Newt Gingrich signaled Wednesday that he believes his criticism of Mitt Romney’s record at Bain Capital is a mistake — and that he’s created an impression that he was echoing Democratic rhetoric.

Gingrich conceded the problem when pressed by a Rick Santorum supporter at a book-signing here Wednesday.

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“I’m here to implore one thing of you. I think you’ve missed the target on the way you’re addressing Romney’s weaknesses. I want to beg you to redirect and go after his obvious disingenuous about his conservatism and lay off the corporatist versus the free market. I think it’s nuanced,” Dean Glossop, an Army Reservist from Inman, S.C., said.

“I agree with you,” Gingrich said. “It’s an impossible theme to talk about with Obama in the background. Obama just makes it impossible to talk rationally in that area because he is so deeply into class warfare that automatically you get an echo effect. … I agree with you entirely.”

After ditching promises of a positive campaign, Gingrich had been leading a multi-candidate pile-on of candidates attacking Romney’s Bain record, starting in Sunday’s debate and continuing in campaign events Tuesday. If he pulls back on the criticism now, it would be the latest abrupt shift in tactics from a candidate whose campaign has been full of them.

In addition to providing another example of Gingrich’s erratic campaign style, the decision could put the former House speaker in a precarious spot: the pro-Gingrich super PAC Winning Our Future is set to begin a $3.4 million airtime buy for a 27-minute long documentary showcasing people who lost their jobs when companies Bain was invested closed. Through Tuesday, Gingrich had expressed support for the film.

After the event, Gingrich spokesman R.C. Hammond argued the film was not actually about Bain specifically.

“It’s the decisions that Romney was making as CEO that are under review of public opinion,” Hammond said. “We’re not bringing Bain up, we’re responding to questions” prompted by the video.

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