<?xml version="1.0"?><feed xmlns="http://www.w3.org/2005/Atom"><id>https://moz.com/blog</id><title>moz (en-US)</title><updated>2026-06-04T13:02:56-07:00</updated><link rel="self" type="application/atom+xml" href="https://moz.com/blog" /><link rel="alternate" type="text/html" href="https://moz.com/blog" /><entry><id>https://moz.com/blog/how-to-optimize-for-ai-visibility-and-prepare-for-agentic-search</id><title>How to Optimize for AI Visibility and Prepare for Agentic Search</title><published>2026-06-04T00:00:00-07:00</published><updated>2026-06-04T10:59:01-07:00</updated><link rel="alternate" type="text/html" href="https://moz.com/blog/how-to-optimize-for-ai-visibility-and-prepare-for-agentic-search" /><author><name>Aleyda Solis</name></author><content type="html"><![CDATA[]]></content><summary type="html"><![CDATA[<p>Is your SEO ready for AI visibility and agentic search? Learn how to measure impact, build authority, and earn citations that drive growth in AI results.</p>]]></summary></entry><entry><id>https://moz.com/blog/first-batch-speaker-announcement-mozcon-nyc-2026</id><title>Announcing the First Batch of Speakers for MozCon NYC 2026</title><published>2026-06-03T00:00:00-07:00</published><updated>2026-06-02T14:48:52-07:00</updated><link rel="alternate" type="text/html" href="https://moz.com/blog/first-batch-speaker-announcement-mozcon-nyc-2026" /><author><name>Chima Mmeje</name></author><content type="html"><![CDATA[]]></content><summary type="html"><![CDATA[<p>Is AI search making your brand harder to find? Meet MozCon NYC 2026’s first speakers and learn how to win SERP visibility, answer engine citations, and AI growth.</p>]]></summary></entry><entry><id>https://moz.com/blog/google-geo-guidelines</id><title>5 Takeaways from Google’s GEO Guidelines</title><published>2026-06-02T00:00:00-07:00</published><updated>2026-06-01T10:46:30-07:00</updated><link rel="alternate" type="text/html" href="https://moz.com/blog/google-geo-guidelines" /><author><name>Dr. Peter J. Meyers</name></author><content type="html"><![CDATA[]]></content><summary type="html"><![CDATA[<p>What do Google's official GEO guidelines mean for the future of search? Learn why SEO still matters, structured data myths, and how to adapt your current strategy.</p>]]></summary></entry><entry><id>https://moz.com/blog/how-to-film-a-great-whiteboard-friday-video</id><title>How to Film a Great Whiteboard Friday Video — Whiteboard Friday</title><published>2026-05-29T00:00:00-07:00</published><updated>2026-05-28T15:13:56-07:00</updated><link rel="alternate" type="text/html" href="https://moz.com/blog/how-to-film-a-great-whiteboard-friday-video" /><author><name>Jo Cameron</name></author><content type="html"><![CDATA[]]></content><summary type="html"><![CDATA[<p>Learn how to film a fantastic Whiteboard Friday video. Moz's Jo Cameron shares her top tips for choosing a topic, structuring your board, wardrobe dos and don'ts, and on-camera delivery.</p>]]></summary></entry><entry><id>https://moz.com/blog/ai-search-skills-report</id><title>The Top AI Search Skills Hiring Managers Want (From 1,543 Job Listings)</title><published>2026-05-28T00:00:00-07:00</published><updated>2026-05-28T04:25:23-07:00</updated><link rel="alternate" type="text/html" href="https://moz.com/blog/ai-search-skills-report" /><author><name>Chima Mmeje</name></author><content type="html"><![CDATA[]]></content><summary type="html"><![CDATA[<p>Wondering which AI search skills hiring managers want most? See data from 1,543 SEO jobs and learn how to frame AI, GEO, AEO and measurement on your resume for 2026</p>]]></summary></entry><entry><id>https://moz.com/blog/seo-conference-preparation</id><title>How to Prepare for any SEO Conference, Including MozCon</title><published>2026-05-22T00:00:00-07:00</published><updated>2026-05-22T02:39:36-07:00</updated><link rel="alternate" type="text/html" href="https://moz.com/blog/seo-conference-preparation" /><author><name>Jo Cameron</name></author><content type="html"><![CDATA[]]></content><summary type="html"><![CDATA[<p>Looking to make the most out of attending your SEO conference experience? Discover how the right preparation can boost your team's strength, energy, and enthusiasm during and after events like MozCon. Whether you're a seasoned attendee or a first-timer, our guide will ensure you maximize the rewards and make the most of this fast-paced environment. Let's dive in and make your conference experience truly unforgettable.</p>]]></summary></entry><entry><id>https://moz.com/blog/rules-of-ai-visibility</id><title>The New Rules of AI Visibility and How To Prepare for It</title><published>2026-05-21T00:00:00-07:00</published><updated>2026-06-03T14:06:46-07:00</updated><link rel="alternate" type="text/html" href="https://moz.com/blog/rules-of-ai-visibility" /><author><name>Aleyda Solis</name></author><content type="html"><![CDATA[]]></content><summary type="html"><![CDATA[<p>Is AI search making your brand harder to find? Learn the visibility rules, traps, and checklist to earn citations, trust, and clicks before buyers choose.</p>]]></summary></entry><entry><id>https://moz.com/blog/tips-for-writing-content-with-chatgpt-or-gemini-whiteboard-friday</id><title>7 Tips for Writing Great Content with ChatGPT or Gemini — Whiteboard Friday</title><published>2026-05-15T00:00:00-07:00</published><updated>2026-05-20T06:16:53-07:00</updated><link rel="alternate" type="text/html" href="https://moz.com/blog/tips-for-writing-content-with-chatgpt-or-gemini-whiteboard-friday" /><author><name>Chima Mmeje</name></author><content type="html"><![CDATA[]]></content><summary type="html"><![CDATA[<p>Stop getting garbage content from AI! In this episode of Whiteboard Friday, Chima Mmeje shares 7 actionable tips for writing great content with LLMs by leveraging training documents, guardrails, and storytelling.</p>]]></summary></entry><entry><id>https://moz.com/blog/convince-boss-to-send-you-to-mozcon</id><title>Convince Your Boss to Send You to MozCon 2026 [Plus Bonus Letter Template]</title><published>2026-05-13T00:00:00-07:00</published><updated>2026-05-14T07:05:25-07:00</updated><link rel="alternate" type="text/html" href="https://moz.com/blog/convince-boss-to-send-you-to-mozcon" /><author><name>Chima Mmeje</name></author><content type="html"><![CDATA[]]></content><summary type="html"><![CDATA[<p>Struggling to convince your boss to send you to MozCon? Use these proven templates to make a confident, ROI-focused pitch that secures your spot.</p>]]></summary></entry><entry><id>https://moz.com/blog/what-is-index-bloat-whiteboard-friday</id><title>What is Index Bloat? — Whiteboard Friday</title><published>2026-05-08T00:00:00-07:00</published><updated>2026-05-15T08:57:37-07:00</updated><link rel="alternate" type="text/html" href="https://moz.com/blog/what-is-index-bloat-whiteboard-friday" /><author><name>Tom Capper</name></author><content type="html"><![CDATA[]]></content><summary type="html"><![CDATA[<p>Is your website carrying deadweight? Learn how to identify URLs consuming your index quota without delivering traffic, understand the difference between crawl budget and index bloat, and discover practical solutions for cleanup.</p><p>Because if you don't trim the excess pages from your site, you're making Google work harder to find—and trust—your best content. Let's fix that.</p>]]></summary></entry></feed>